Step-by-Step Guide to Making Money OnlineeBook

 
Step-by-Step Guide to Making Money Online
 
 
 
 
 




Creating a Website

 


In order to make consistent sales, you will need a website. Don't worry if you have absolutely no idea how to go about this. I'm about to outline the exact steps you need to take.


1. Decide on and register a domain name. When choosing a name, choose something that's catchy and easy to remember. I hate seeing sites like www·my-really-cool-site-is-here·com. Who's going to be able to remember that? Also, unless theres a really cool ·net/·biz etc available, always go for ·com. Everybody remembers .com much easier so that's what they will type in. To use the same domain registrar as me. I always use them not only because they are the cheapest, but because they are also easy to use.


2. Sign up for some web hosting. Once you have your domain registered, you need somewhere to host it. A word of warning, don't necessarily go for the cheapest host. These cheap hosts will often make your site load REALLY slow and sometimes not even load at all. I've listed a few great hosts in the resource section, because they all offer different things, but the one I have been using exclusively can be found here.


3. Create your Website! This is the part you are probably scared about, but you don't have to be like that. I create websites all the time and I don't know anything about html. I use the best web design software available, called Dreamweaver. This is a bit pricey and if you know absolutely nothing about designing web pages, it can be a little complicated. If you are new to webpage design, I can also strongly recommend XSitePro. It is easier to use and is much cheaper than Dreamweaver.


Another option is to get your page designed by a professional. Now, before you get the yellowpages out, I have to mention a service called elance. It is full of freelancers who all want to do your work. The great thing about elance is that it has people from all over the world and therefore you can take advantage of the exchange rate. Getting a 100% completed site can cost as little as $250. To check out elance. There are a couple of similar sites to elance that I have listed in the resources section, although I recommend elance as the number one site.


4. Upload your website. This final step is very simple and best of all free! To upload, you will need a FTP program, such as CoreFTP. If you are unsure of how to upload your site with a FTP program, you can ask me via my site.


Webpage Design Tips


When you go to design your site, there are some important considerations. You want to attract the user's eyes to the most important info. So where do people look? One of the biggest questions for website designers is, "Where are the user's eyes looking?" Where do your eyes go when you read articles on the Web? What do you notice and what do you miss? Well, I've got some answers for you, because this topic has been studied. It turns out that the upper left quarter of the screen gets the most attention, according to the Eyetrack III research of The Poynter Institute, the Estlow Center for Journalism&New Media, and Eyetools. But that's not all. There's more to it than that. People's eyes have some very common behavior patterns. It probably has to do with our hunter-gatherer ancestry.


First, we do a reconnaissance - or "recon" as the military calls it. Users eyes flick over the entire screen at whatever draws their attention. And what draws it most? Well, the first hot spots are headlines, photo captions, subheadings, links, menu items and the logo on the page. It doesn't matter if it's a good logo or a bad one, people look at logos. Then the upper left corner of the screen gets special attention, probably because that's where people expect to find the very best stuff. And the right-hand and lower part of the page almost always gets less attention.


This is info that site developers must know: when you put your most important, vital content outside that critical upper left corner, that important content might as well be invisible when people are making the big decision: whether to stay on your site and read more or go somewhere else. Yes, people scan a page quickly. But scanning has a purpose: it quickly identifies to a user what they really want to read. The good news is that if you can hook them right off the bat, when they start actually reading a news story on the Web, they read a larger proportion than if they were reading that very same story in the newspaper.




© 2008